Opinion
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The Evolution of Fintech: AI is Steering Fintech’s Transformation – By Bidemi Oke
Artificial Intelligence (AI) is no longer a future concept in fintech; it has become the foundational engine driving innovation, efficiency,…
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June 12: A Day of Historical Symbolism in Nigeria – By John Kokome
June 12 is one of the most significant and emotionally charged occasions in Nigeria’s political history. It is now more…
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Why PRISA, NIPR, PRSK, APRA & PRCA Must Make This Book a Global Standard for PR Professionals – Anthony Elikene
There is a quiet revolution happening in public relations, and no, it is not another rebrand of “storytelling.” It is…
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An Assessment of Tinubu’s Two Years in Office
It is only appropriate to take a moment to consider the administration’s progress as Nigeria celebrates two years under President…
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Crypto in Emerging Markets: The Role of Digital Currency in Boosting Financial Inclusion
Despite the fintech boom, millions of Nigerians are still financially invisible. Yes, we’ve made progress; more people have access to…
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Air Peace’s Prudent Decision: A Testament to Aviation Safety Standards
In April 2025, Nigeria’s aviation sector faced a significant challenge when the Nigerian Meteorological Agency (NiMet) embarked on an industrial…
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Breaking Up with AVE: The Toxic Relationship PR Refuses to End
AVE (Advertising Value Equivalency) has been murdered countless times, but like a stubborn witch, it keeps rising from the dead.…
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Unlocking Nigeria’s Energy Future: The Case for CNG Adoption – By Olusola Aluko
Nigeria has faced the dual challenges of energy poverty and environmental degradation for many years. However, a promising revolution is…
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Why Analyzing Media Sentiment by Frequency is Holding You Back
As someone who has spent over 15 years working directly with public relations measurement and intelligence and more than a…
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Why Your PR Report Must Include CEO Metrics — Or Risk Losing Their Interest Entirely
Let us be honest — if I had a naira for every time a CEO said or thinks PR is a “cost…
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