P+ Measurement Services
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Opinion
Why Analyzing Media Sentiment by Frequency is Holding You Back
As someone who has spent over 15 years working directly with public relations measurement and intelligence and more than a…
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News
Market Leaders Emerge: Ride-Hailing, Banking, and Telco Brands Capture Positive Media Traction in Q1
Following the Central Bank of Nigeria’s directive to harmonize exchange rates and the subsequent spike in the dollar-to-naira rate—reaching over…
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Opinion
Why Your PR Report Must Include CEO Metrics — Or Risk Losing Their Interest Entirely
Let us be honest — if I had a naira for every time a CEO said or thinks PR is a “cost…
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News
Nigeria’s Leading Media Intelligence Agency, P+ Measurement Services, Announces the 28th Edition of EVALUATE PR
P+ Measurement Services, Nigeria’s foremost media intelligence and communications measurement agency, proudly announces the 28th edition of its highly anticipated…
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